Conner Prairie to compete against central Indiana nonprofits for most donations, $10,000 championship gift in 2017 Brackets for Good tournament


    Duane Brodt
    Director of Public Relations
    Conner Prairie
    (800) 966-1836

    FISHERS, Ind. (Monday, Feb. 27, 2017/Conner Prairie) – Most Hoosiers can’t wait for March and all the blow-outs, buzzer-beaters and upsets of the NCAA men’s college basketball tournament. Again this year, however, the high-octane action on the hardcourt won’t be the only game in town.

    There’ll also be some intense, fight-to-the-finish matchups online between several area nonprofits shooting for financial contributions from supporters.

    Starting Feb. 24, Conner Prairie will compete in a single-elimination, bracket-style fundraising tournament called Brackets for Good. Modeled after the NCAA’s March Madness bracket tournament, 64 central Indiana nonprofits will compete online for donor dollars and the event’s top prize – a $10,000 unrestricted donation.

    First-round pairings have been announced on bfg.org and pits Conner Prairie against the Center for Leadership Development, an Indianapolis organization that fosters the advancement of minority youth. The two will compete for financial donations for a week and if Conner Prairie raises the most in the end, it will advance to the next round.

    After five rounds, the field will be thinned to four semi-finalist competitors, with two advancing to the championship round. The winner will be named March 31.

    Although the scoreboard will reset for each nonprofit once they advance to the next round, Conner Prairie and all participants will keep 100 percent of the funds they raise during the tournament. All funds donated to Conner Prairie will be used to support the integration of science, engineering, math and technology into existing and future programs and exhibits.

    Anyone wishing to support Conner Prairie through Brackets for Good should visit bfg.org and create an account. For that, users will receive a $2 credit that they can donate to Conner Prairie. Once the tournament goes live, after logging into the site, people can give to Conner Prairie via credit card over a secure server.

    The Brackets for Good tournament in Indianapolis has raised $1.9 million for area nonprofits since its inception in 2012. Other tournaments are being conducted in 10 other cities in Michigan, Ohio, Kentucky, Tennessee, Missouri, Minnesota, Colorado, Florida, Maryland and Maine.

    Brackets For Good is a 501(c)(3) charitable organization based in Indianapolis. Created in 2012, it has hosted multiple online fundraising tournaments each March and since has generated more than $2.75 million in financial support for non-profit organizations.

    Spanning 800 wooded acres in central Indiana, Conner Prairie welcomes nearly 390,000 visitors of all ages annually. As Indiana’s first Smithsonian Institute affiliate, Conner Prairie offers various outdoor, historically themed destinations and indoor experiential learning spaces that combine history and art with science, technology, engineering and math to offer an authentic look into history that shapes society today.


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    Conner Prairie's mission is to inspire curiosity and foster learning about Indiana by providing engaging, individualized and unique experiences. Created by Eli Lilly in 1934, Conner Prairie combines history with science, technology, engineering and math and encourages visitors to explore Indiana’s natural and cultural heritage through hands-on, immersive and interactive experiences. Inspiring visitors of all ages to discover more about the events, discoveries and forces that shaped the American Midwest, Conner Prairie offers various historically themed, indoor and outdoor experience areas throughout its 800 acres of wooded property in Fishers, Ind. Indiana’s first Smithsonian Institute Affiliate and accredited by the American Alliance of Museums, Conner Prairie is a 501(c)3, non-profit organization that relies on grants and philanthropic donations from corporations and individuals for sustainability and growth. Visit connerprairie.org or call (800) 966-1836 for admission dates, hours, ticket prices and opportunities to donate and volunteer. Conner Prairie is on Facebook, Instagram, Twitter, Flickr and YouTube.